Fallen Pryde

My brother has just been featured on the FIDM (Fashion Institute of Design and Marketing) website. His clothing line, Fallen Pryde, has started picking up. He lives in LA right now, but he just told me that he's decided to move his business to Montréal this summer, and will be opening up a store somewhere in the Plateau. The government offers quite a bit of money to young entrepreneurs, as well as those involved in the clothing industry... so why not?